11.00 – 12.00
Registration
12.00 – 12.30
Hostess: Argyro Barata
Angeliki Barakli, Hellenic Design Centre Project Manager
Vasileios Thomaidis, Board Member of Business and Cultural Development Centre
Apostolos Tzitzikostas, Governor of the Region of Central Macedonia (invited)
Yiannis Boutaris, Mayor of Thessaloniki (invited)
Bart Ahsmann, President of BEDA
12.30 – 12.45
Design and the renewed EU Industrial Policy Strategy
Anna Athanasopoulou
European Commission
Head of Tourism, Emerging and Creative Industries (BE)
12.45 – 13.00
Design-led Strategy Thinking for Growth
Michael Thomson
Design Connect
CEO (UK)
13.00 – 13.15
Hellenic Design Centre, your innovation partner just landed
Dimitris Kaboukos
Hellenic Design Centre
Marketing Coordinator (GR)
13.15 – 13.30
The evolution from Design to Service Design Thinking and the human-centric design process
Αlex Didaskalou
Ingenno Design
CEO (DE)
13.30 – 13.45
Only one business can be the cheapest!
Deborah Dawton
Design Business Association
CEO (UK)
13.45 – 13.55
Q & A
13.55 – 14.40
Lunch Break
14.40 – 15.15
Fishbowl Conversation
Fishbowl Conversation: The theme will be selected by the participants, through voting.
- Päivi Tahkokallio – Ornamo, Vice-President (FI)
- Audrone Drungilaite – Lithuania Design Forum, CEO (LT)
- David Grossmann – International Council of Design, Former President (CA)
- Nikos Tsoniotis – Product Innovation Manager, CERTH (GR)
- Random participant
15.15 – 15.30
Transformation in Design in the Age of Technology
Gulay Ozkan
GEDS Design Studio
Founder (TR)
15.30 – 16.00
If culture eats strategy for breakfast, then guess what culture does with service design...
Vasilis Vasiliadis
Vivid Vibes
CEO (GR)
16.00 – 16.10
Q & A
16.10 – 16.30
Coffee Break
16.30 – 17.00
Value-based Design: pushing the limits of design in complex socio-technical systems
Thomas Sutton
FROG
Vice President-Creative (IT)
17.00 – 17.15
Design Thinking in branding as a tool for growth
Ioannis Markakis
Somethink*
Creative Director-Partner (GR)
17.15 – 17.50
CampFire Session: the outputs of the EDF’s morning session on European Design Action Plan
- Anna Athanasopoulou – European Commission, Head of Tourism, Emerging and Creative Industries (BE)
- Joe Tanti – Malta Business Bureau, CEO (MT)
- Simon Bensasson – OK!Thess, President- Coordinator (GR)
- Dominique Paret – Cite Du Design, General Manager (FR)
Moderator: Anna Whicher – Head of Design Policy, PDR (UK)
17.50 – 18.00
Q & A
18.00 – 18.15
Closing remarks